B BOFU Content
Bottom-of-funnel content engine

Money keywords, found in one paste.

Paste your URL. We find the searches your buyers type right before they pay, write the pages that win them, and publish on autopilot — on your site, and on third-party sites AI assistants actually cite. Your competitors' comparison traffic becomes your signups.

No agency retainer. No content calendar spreadsheet. One paste.

01

Show up when it matters

Best-of lists, comparisons, alternatives — the pages buyers read minutes before choosing. That's where your brand appears, instead of another "what is" guide nobody buys from.

02

Become the answer AI gives

ChatGPT and Perplexity cite independent sites far more than brand blogs. Managed plans publish articles about you on third-party sites — so your name is in the answer when buyers ask.

03

Pipeline without headcount

The research, writing, QA and publishing a content team does — running on a schedule you set, for less than a freelancer's day rate.

The shift

Awareness content educates your competitors' future customers.

Bottom-of-funnel content converts them into yours. The order matters — write for the people deciding this month first.

❌ Traffic-first strategy
"What is…" guides

High-volume keywords that bring tourists, not buyers — readers six months from a decision, if ever.

Volume as the only metric

10,000 visits that never compare, never shortlist, never buy.

Generic AI output

Articles that read the same as everyone else's, because they were written from the same nothing.

✓ Buyer-first strategy
"[Competitor] alternatives" and "X vs Y"

Searches typed by people actively choosing. Lower volume, radically higher intent — and we show you the real CPC to prove it.

BOFU first, then MOFU, then TOFU

Every keyword is funnel-staged and ranked. You work top to bottom; the highest-value opportunities come first.

Written from your product's genome

Your UVPs, use cases, and competitors — extracted from your site — shape every outline and angle.

How it works

From URL to published article, in four steps.

01

Paste your URL

We read your product, extract what makes you win, and identify the competitors already ranking for your buyers.

Zero setup homework.

02

Get money keywords

Real search volume, real CPC, real difficulty — not templates. Near-duplicate phrasings are folded into one article, not forty.

Every word aimed at revenue.

03

Every keyword gets an angle

Not just a phrase — a publishable title and the one thing the article must prove to a buyer. You approve the plan, not a mystery.

You see the strategy before a word is written.

04

Autopilot writes and publishes

Articles generate on your schedule, pass QA gates, and go to your CMS — draft-only, approve-first, or fully automatic. Your call.

It runs while you build product.

Your first week

From zero to a running engine, in days.

DAY 1

Paste your URL. Your ranked money-keyword plan is ready in minutes — real volume, real CPC, a title and angle on every keyword.

DAY 2

First articles generated and QA-checked — waiting for your approval, or already live on your CMS. Your call.

WEEK 1

Autopilot publishing on your schedule, inside the window you set. You approve titles over coffee.

MONTH 1

A growing library of buyer-intent pages compounding while you ship product — and on managed plans, your first placements on third-party sites.

What you get

An engine, not a text box.

Everything between "we should do SEO" and an article live on your site.

🎯

Write for buyers first

Every keyword is classified BOFU, MOFU or TOFU and ranked by buying intent — comparison, alternatives, pricing and review searches surface first, so the first article you publish is the one closest to revenue.

📊

Spend words where the money is

Live search volume, CPC and difficulty on every keyword — and ambiguous intent gets verified against the real results page. You always know why an article is worth writing.

🧬

Sound like you, win like you

Your UVPs, use cases, audiences and competitors — read from your site and sales material — drive every outline. Articles argue your case, not generic filler anyone could publish.

🗓️

Ship daily without touching it

Set posts per day and a publishing window, then choose your comfort level: draft-only, approve-first, or fully automatic. QA gates check structure, length, schema and links before anything ships.

📸

Proof readers can see

Reviews and comparisons capture live screenshots of the products being written about, placed where they belong — the visual credibility that separates a real review from AI filler.

🔍

Rank-ready under the hood

JSON-LD schema, internal links, affiliate placement and per-article structure rules — the plumbing search engines reward, handled in the pipeline instead of by you at 11pm.

You stay in control

Autopilot doesn't mean auto-trust.

Three modes, switch anytime

Draft-only, approve-before-publish, or fully automatic. Start cautious, loosen the leash when the output earns it.

QA gates before anything moves

Word count, heading structure, schema, internal links — configurable checks every article must pass before it publishes.

Nothing fails silently

CMS credentials are verified before they're saved. No CMS connected yet? Articles wait for you in the app — nothing lost, nothing faked.

Integrations

Publishes where your site already lives.

Connect once. Articles arrive as drafts or go live — verified against your CMS before we ever save credentials.

WordPress Webflow Ghost Shopify Framer Any webhook — Zapier, Make, n8n, your own endpoint
Pricing

Run it yourself, or let us run it — and get talked about.

Articles on your site build the asset. Articles about you on third-party sites build the citations — AI assistants cite independent sources far more than brand blogs.

Starter
$99/month

The full engine in your hands. You research, generate and publish at your own pace.

  • Up to 30 articles a month, published to your own site
  • Full keyword engine with live volume, CPC and difficulty
  • Autopilot with QA gates and publish windows
  • All CMS integrations — WordPress, Webflow, Ghost, Shopify, Framer, webhook
Start with Starter →
Authority
$999/month

Everything in Growth, with double the managed output and first claim on the strongest sites in the network.

  • Everything in Starter and Growth — including up to 30 self-serve articles a month
  • + 10 managed BOFU articles a month — 6 on your site, 4 published about you on third-party sites
  • Priority placement on the highest-authority sites in the network
  • Monthly keyword prioritization, quarterly deep-dive audit
Start with Authority →

Third-party placements go to topically relevant sites with real traffic — and never to a competitor of yours. Every placement is reported with its URL, so you can verify each one yourself.

FAQ

Fair questions.

How is this different from writing with ChatGPT?

A chat model writes words. This builds pipeline. ChatGPT doesn't know your competitors, your pricing, or which keywords have buyers behind them. BOFU Content starts with keyword research backed by live search data, stages every keyword by funnel position, builds the outline from your product's actual differentiators, and then publishes on a schedule with QA checks. The writing is the last step, not the whole product.

Will it really find keywords for my niche?

The engine reads your product and finds competitor, comparison, alternatives and pricing searches specific to your market. If your category is small, it says so honestly — you'll see real volume numbers, including when they're low, rather than inflated estimates.

Do I have to let it auto-publish?

No. Autopilot has three modes: draft-only, approve-before-publish, and auto-publish. Every article also passes configurable QA gates — word count, heading structure, schema, internal links — before it moves at all.

What happens to articles if I haven't connected a CMS?

They're still written and waiting for you in the app — nothing is lost and nothing is faked. Connect a CMS later and publish them when you're ready.

What exactly is a third-party placement?

A full article — a comparison, roundup or review that features your product — written by us and published on a topically relevant site in our network, with a link back to you. AI assistants cite independent third-party coverage far more readily than a brand's own blog, which is why placements are what move citations. You get the URL of every placement in your report.

Is MOFU and TOFU content supported too?

Yes. The plan leads with bottom-of-funnel keywords because they convert first, but mid- and top-funnel opportunities are staged and ranked right behind them — with content types to match, so a how-to reader never gets a sales pitch.

Your buyers are comparing options right now.

Somebody's pages are answering them — today those pages belong to your competitors. Paste your URL and see exactly which searches you should be winning.

Find my competitors →